{"id":9985,"date":"2021-01-27T17:11:48","date_gmt":"2021-01-27T17:11:48","guid":{"rendered":"https:\/\/lifeandstyle.ro\/?p=9985"},"modified":"2021-01-27T17:11:58","modified_gmt":"2021-01-27T17:11:58","slug":"s-a-lansat-revista-casoteca-drumul-catre-print-sustinut-cu-performanta-in-online","status":"publish","type":"post","link":"https:\/\/lifeandstyle.ro\/index.php\/2021\/01\/27\/s-a-lansat-revista-casoteca-drumul-catre-print-sustinut-cu-performanta-in-online\/","title":{"rendered":"S-a lansat revista CASOTECA: drumul c\u0103tre print, sus\u021binut cu performan\u021b\u0103 \u00een online"},"content":{"rendered":"\n

MediaTeca, divizia de media a companiei de consultan\u021b\u0103 LinkPR, a lansat luna aceasta prima edi\u021bie a revistei de cas\u0103 \u0219i gr\u0103din\u0103 CASOTECA. Varianta print este doar continuarea fireasc\u0103 a celor \u0219apte ani de performan\u021b\u0103 \u00een mediul online, \u00een care miile de articole publicate au fost citite \u0219i apreciate de milioane de rom\u00e2ni. CASOTECA a reu\u0219it astfel s\u0103 se impun\u0103 pe pia\u021ba de profil \u0219i, prin calitatea editorial\u0103, \u0219i-a construit un brand.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

\u201cCa \u015fi produs, o revist\u0103 de cas\u0103 \u015fi gr\u0103din\u0103 prezint\u0103 toate argumentele de a deveni unul de succes: este atr\u0103g\u0103toare, ofer\u0103 o multitudine de idei inspira\u0163ionale pentru a-\u0163i face via\u0163a mai frumoas\u0103 \u015fi mai u\u015foar\u0103, transmite emo\u0163ii \u015fi \u00eemp\u0103rt\u0103\u015fe\u015fte experien\u0163e reu\u015fite. Am avut \u015fansa s\u0103 \u00eent\u00e2lnesc o echip\u0103 managerial\u0103 care are acela\u015fi crez iar proiectul revistei CASOTECA a prins contur, readuc\u00e2nd pe pia\u0163a media de la noi o formul\u0103 solid\u0103, ce \u015fi-a dovedit valoarea timp de decenii. Nu mai pu\u0163in important este faptul c\u0103 noul proiect are \u00een spate experien\u0163a de aproape 10 ani a unui site \u00een domeniul men\u0163ionat iar echipa este format\u0103 din jurnali\u015fti profesioni\u015fti \u015fi cu mare experien\u0163\u0103. Sunt convins c\u0103 exist\u0103 un public elevat care a\u015ftepta o astfel de ini\u0163iativ\u0103 ce poate umple mai bine via\u0163a de stat acas\u0103 \u015fi va aprecia noul proiect\u201d spune Ion Diamandi, redactor \u0219ef Revista CASOTECA.<\/p>\n\n\n\n

\u201cSuntem con\u0219tien\u021bi c\u0103 ziarele \u0219i revistele \u00een format print trec printr-o perioad\u0103 nefast\u0103. \u00cen acela\u0219i timp, \u0219tim c\u0103 \u00eenc\u0103 mai sunt mul\u021bi rom\u00e2ni care apreciaz\u0103 publica\u021biile \u00een format fizic \u0219i care \u00ee\u0219i doresc s\u0103 g\u0103seasc\u0103 informa\u021bii de calitate \u00eentr-o revist\u0103 premium. Asta ne-am propus noi: s\u0103 ducem povestea noastr\u0103 de succes din mediul online c\u0103tre cititorii care \u00eenc\u0103 au pl\u0103cerea de a r\u0103sfoi o revist\u0103 quality\u201d, a declarat Vlad Merticaru, managing partner LinksPR.<\/p>\n\n\n\n

Revista CASOTECA, prezent\u0103 \u00een re\u021beaua Inmedio \u0219i \u00een lan\u021bul de libr\u0103rii Diverta, iese din tiparele unei simple reviste de cas\u0103 \u0219i gr\u0103din\u0103. Astfel, pe l\u00e2ng\u0103 proiecte arhitecturale inovative, idei pentru decorarea locuin\u021bei  sau prezentarea unora dintre cele mai frumoase case construite \u00een \u021bar\u0103 \u0219i \u00een str\u0103in\u0103tate, revista abordeaz\u0103 subiecte din sfera tehnologiei, business-ului sau alimenta\u021biei s\u0103n\u0103toase.<\/p>\n\n\n\n

\u201cNe-am dorit o revist\u0103 \u00een care chiar s\u0103 ai ce citi. Astfel, am folosit experien\u021ba tuturor jurnali\u0219tilor cu care colabor\u0103m la proiectele noastre media, iar ideile lor le-am adaptat \u0219i le-am integrat \u00een revist\u0103. Astfel, am venit pe pia\u021b\u0103 cu o abordare nou\u0103: pe l\u00e2ng\u0103 subiectele obi\u0219nuite prezente \u00eentr-o revist\u0103 de cas\u0103 \u0219i gr\u0103din\u0103, ve\u021bi putea citi pove\u0219ti de succes ale unor antreprenori  \u0219i ve\u021bi g\u0103si analize de pia\u021b\u0103. Nu \u00een ultimul r\u00e2nd, am alocat un spa\u021biu generos articolelor de specialitate din sfera micro-agriculturii \u0219i alimenta\u021biei s\u0103n\u0103toase\u201d, a spus \u0218tefan Alexiu, managing partner LinksPR.<\/p>\n\n\n\n

\u00cenfiin\u021bat\u0103 \u00een urm\u0103 cu opt ani, MediaTeca , divizia media a LinksPR, opereaz\u0103 patru site-uri: Casoteca.ro<\/strong> (cas\u0103 \u0219i gr\u0103din\u0103),<\/a> Informateca.ro<\/strong> (generalist)<\/a>, Pedagoteca.ro<\/strong> (educa\u021bie)<\/a> \u0219i Agroteca.ro<\/strong> (agricultur\u0103)<\/a>. CASOTECA este site-ul care se bucur\u0103 de cel mai mare succes, cre\u0219terea constant\u0103 transform\u00e2ndu-l \u00eentr-unul dintre liderii publica\u021bilor Home&Garden.<\/p>\n\n\n\n

\u00cen concluzie, \u00eentr-o pia\u021b\u0103 media \u00een care tendin\u021ba este ca publica\u021biile tip\u0103rite s\u0103 migreze \u00een mediul virtual, echipa CASOTECA mizeaz\u0103 \u0219i pe formatul tradi\u021bional de pres\u0103, pe dorin\u021ba cititorilor de a r\u0103sfoi o revist\u0103 de calitate, de a parcurge \u00een lini\u0219te sfaturi \u0219i analize avizate \u0219i de a se bucura de o grafic\u0103 de excep\u021bie, \u00eempreun\u0103 cu imagini inspirate.<\/p>\n","protected":false},"excerpt":{"rendered":"

MediaTeca, divizia de media a companiei de consultan\u021b\u0103 LinkPR, a lansat luna aceasta prima edi\u021bie<\/p>\n","protected":false},"author":2,"featured_media":9986,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[1247,12],"tags":[1895,1897,1896,1894,1891,1893],"class_list":["post-9985","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-eveniment","category-lifestyle","tag-casoteca","tag-cele-mai-frumoase-case","tag-lansare-revista","tag-piata-media","tag-revista-homegarden","tag-revista-print"],"yoast_head":"\nS-a lansat revista CASOTECA: drumul c\u0103tre print, sus\u021binut cu performan\u021b\u0103 \u00een online<\/title>\n<meta name=\"description\" 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